Are you using Google Analytics?
Do you understand what looking at the Bounce Rate can do to help you improve your website?
Look at the top 20-30 entry pages and look at the bounce rate for those pages. How are people entering your site? So you have a nice low bounce rate for your Home Page….but what about the other pages ?
Measure your Bounce Rate on the following:
1. At a site level
2. On core acquisition strategies
3. On top entry pages
4. And if you are paying for Adwords then you should look at what the Bounce Rate is of your Landing pages.
